Last modified: 2014-02-15
Abstract
At the present time, which may be referred to as the information age, reaching the needed information is becoming increasingly difficult. Through the information bombardment from the mass media to the individuals, each communication channel is willing to make people watch and listen to it. As it is not possible for people to be able to stay away from all these stacks of information, some of the essentially needed information is also not being clearly understood. Therefore, the information cannot be perceived and may be overlooked by the viewer. As a result of this, access to the required information among the stack is becoming increasingly difficult. At this point, information design comes into play. Information design today is one of the most powerful visual applications in clarifying the information and transferring it to the user. Information designs deliver the required information to users through effective visual designs. It can be also argued that infographics is a field of design emerging by the merger of concepts such as 'information', 'requirement', 'visualization' and 'information delivery'. Besides the traditional practices in this field, different designs can be created by using new technologies as well. Transferring stacks of information with the traditional information designs may not always be sufficient and at this point motion graphics could be a solution to this problem. Because animated infographics has more potential to make the transfer of information than the fixed structured ones. Animated infographics, which is created by combining animated graphics offered by computer software technologies and infographics is the subject of this study. In this study, issues such as expression of numerical or textual data with image, conversion of content to images, signification of image and audio based on the content will be included. In addition, the necessity of interdisciplinary studies in moving infographics and the importance of creating a universal language in design will be discussed.